Health Industries Research Companies' benchmark studies provide market research critical to the development of successful marketing strategies.
Health Industries Research Companies (HIRC) has provided inventive market research, expert analysis, and insightful recommendations to the top U.S. pharmaceutical and biotech companies for 30 years. HIRC was founded by a researcher from the Wharton School of Finance and Commerce and Stanford (SRI) in 1989 to examine the trends and implications of managed care and national accounts. HIRC researchers and client consultants possess applied industry experience, strategic insight, and keen understanding of the needs of stakeholders in the pharmaceutical marketplace.
HIRC publishes five syndicated multi-client research studies: Managed Markets, Organized Providers, Best Programs & Best People, Specialty Pharmaceuticals, and Managed Oncology.
Mr. Mader earned his both his Bachelors and Masters of Communication Arts and Sciences from San Diego State University. Mr. Mader has worked at Health Industries Research Companies for the past 20 years, launching syndicated studies in managed markets, access and reimbursement, care management, account management, specialty pharmacy and oncology. In addition to his role as Vice President of Market Research at HIRC, Mr. Mader serves as a Client Consultant for leading pharmaceutical companies.
Ms. Nanfra earned her B.B.A. from Pace University, Lubin School of Business and her M.B.A from the University of Delaware.
Ms. Ernst earned her B.A. in Economics and Business from Lafayette College and her M.B.A. in Finance from Saint Joseph's University. Ms. Ernst has worked with HIRC since 2002 conducting research and providing strategic analysis for the Managed Markets Service, Best Programs Best People Service, and is the research director for HIRC's newest Organized Providers Service. 
Ms. Snook earned her B.A. in Psychology from the University of California at Santa Cruz and her M.B.A. with an emphasis in strategic planning from Concordia University. Prior to joining HIRC, Danielle worked closely with the executive team in a variety of business and marketing functions at Bend Research, a contract research and development company serving the pharmaceutical industry. Since joining HIRC in 2011, Danielle has conducted research for the Organized Providers, Managed Oncology, and Specialty Pharmaceuticals Services. Ms. Snook also leads all marketing and communications activities for HIRC.
Mr. Ernst brings deep expertise in client engagement, development, and strategic insights to HIRC. A graduate of Lafayette College with a degree in Economics, he explored healthcare economics through a capstone project. Previously, he worked at an IPG Health agencypartnering with pharmaceutical manufacturers on product branding, messaging, and medical education strategies.
Ms. Bangs graduated in 2012 from Ithaca College with a B.S. in Applied Psychology & Business, concentrating in research and psychopharmaceuticals. Ms. Bangs joined HIRC in 2013 and has since conducted research for the Best Programs Best People, Managed Markets, Organized Providers, and Managed Oncology Services. Prior to joining HIRC, Bridgette worked for numerous departments within Cornell University, including marketing and communications, and served as an intern at Cayuga Medical Center focusing on marketing, public relations, and hospital administration.
Ms. Brown graduated from Scripps College in 2015 with a B.A. in Psychology. She has worked with HIRC since 2015 conducting research for the Best Programs Best People, Organized Providers, and Specialty Pharmaceuticals Services. Prior to working with HIRC, Ms. Brown worked as a research assistant in a psychology lab at Scripps and as a behavioral health intern at the Santa Cruz Women’s Health Center. Ms. Brown’s other research interests include: behavioral economics, public health, and social psychology.
Ms. Halloway earned her B.A. in Economics from the Humboldt State University and her M.B.A. with an emphasis in business and managerial economics from Santa Clara University. Prior to joining HIRC, Lea heldvarious program and project management roles with large corporations and technology firms such as Walmart, Excite, and SGI, Inc. Since joining HIRC in 2011, Lea has conducted research for all HIRC services in addition to managing and conducting specialized custom research projects for clients. 
Ms. Halloway is currently an undergraduate student at University of North Carolina at Chapel Hill majoring in psychology (B.S.) and minoring in Neuroscience on the path to study psychiatry. She has worked with HIRC since 2016 assisting with data collection and panelist recruitment. She is also a volunteer head coach for an under 6 year old co-ed soccer team at Charlotte independence soccer club.
Mrs. Bercow graduated from Brandeis University in 2012 with a B.A. in Psychology and Sociology. She joined HIRC in 2023 to assist with panelist recruiting, standardizing company processes, and database maintenance. Prior to HIRC, Emily served as Chief Revenue Officer and founder of a CPG company. She is currently pursuing a master’s degree at Columbia University, teaches yoga and breathwork and is passionate about healthcare and wellness.