Dr. Co earned a Ph.D. in Organizational Communication from Arizona State University and has provided market research and consulting services around emerging trends in the US health care marketplace to various pharmaceutical, biotech, and medical device firms for over 15 years. Dr. Co has directed research in a variety of areas at HIRC and has served as the Research Director for the Managed Oncology Service since 2013. Prior to joining HIRC, Dr. Co spent over 10 years as Vice President of Research and Assessment programs at The Brooks Group, a leading health care management-consulting firm. 

Dr. Co is also an adjunct faculty member in the School of Communication at San Diego State University. His teaching and research focus include persuasive communication, organizational communication, new media, and research design.